If you've just entered the world of blogging, or you've been blogging for a short time and find that things are not working out as expected. It will be worth your while to understand the common mistakes that bloggers make, mistakes that make it hard to enjoy what should be an enjoyable, satisfying experience: Blogging!
The five most common new blogger mistakes are:
Diving in (rather than wading in)
Having unrealistic expectations
Ignoring the reader
Diving in! Bloggers are anxious to get started; they dive in rather than wading in slowly -- its a mistake in an unfamiliar swimming pool or pond, and its a mistake when entering a new arena such as the 'blogosphere.' Consider these things before you start your Blog:
Find a focus for your Blog, a direction that reflects what you know, what interests you, and what you enjoy talking and writing about. No topics are beyond bounds: politics, religion, science, sexual orientations, comedy, exercise, diet, diseases, etc.
Take the time to read dozens of different blogs: note the colors, graphics, and layouts to understand what appeals to you. Also, note that some bloggers are long-winded, and others are brief and to the point. Others are just chatty and entertaining and have no particular significance in making this a personal style you get to choose.
It would be best if you had a host for your Blog. Some are free, some charge a small amount per month for their service, some are simple, and some require more technical knowledge. Some have more features than others; choose carefully. Once you've established your blog and have a few regular readers, you may not want to change your address (your URL).
You may or may not want to use your real name on your Blog, and this depends on many factors, not the least of which is your stance on controversial issues and how publicly you want to be identified by your opinions.
Unrealistic expectations! If you come to blogging expecting instant results: a large readership and many complimentary comments, you may be disappointed. There are tens of thousands of blogs online vying for the same audience. Patience and tenacity are essential on your part. If you write well, find a unique niche to fill, have appealing titles for your posts and tirelessly promote your Blog, the readership and comments (some of which will be complimentary) will come.
You are losing focus! Readers will come to your Blog for the first time and either be interested in your subject matter or not, will either like your style or not, and if they like your subject and style, they may comment and then come back later. When you started your blog, you had a particular reason for doing so; it might have been to express your views on a topic, or it might have been to communicate with a close circle of friends about your daily activities. Once you've established a topic and tone for your Blog, you're free to change it, but you're starting.
Be aware that you can have more than one blog, each one devoted to a particular topic and each one, if you choose, under a different identity.
Plagiarizing! There are some great bloggers out there, and as you surf through blogs, you might find one who said something well, something that resonated with you, and something you want to put in your Blog. DON'T copy and paste someone's words in your blog without giving them credit, making it look to the world like the words are yours. If you write it, write it in your own words and write it better, adding your thoughts and feelings, and then be gracious, mention where you got the idea and provide a link.
You are ignoring the reader! Some of the people who read your blog will leave comments; some readers will agree with you, and some readers may even praise your insights, but most will pick a point you've made and criticize it. People leave comments on others' blogs because they blog to exchange ideas and express their points of view. Always respond to your reader's comments; thank them for reading and taking the time to comment (even the severe critics), and then respond, as appropriate, to their comments. If you ignore your comments, your readers may ignore your blog.